Blog and News

Blog and News

Keep up to date with the latest news and blogs from Gisma.

Latest Blogs

Gisma University of Applied Sciences has received AMBA & BGA joint accreditation – confirming it as world-class

Gisma University of Applied Sciences has officially received joint accreditation from the Association of MBAs (AMBA) and the Business Graduates Association (BGA), two of the world’s leading authorities on business education. The accreditations were awarded after a thorough evaluation process, which involved a panel of senior business school leaders from around the world.  Gisma University of Applied Sciences forms
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The Importance and Scope of International Relations

What Is International Relations? International relations is the study of how countries, organisations and global players interact on the world stage. Think of it as understanding the ‘big picture’ of global cooperation. The nature and scope of international relations is impressively broad. You’ll dive into everything from why countries go to war to how international
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Gisma University of Applied Sciences Hosts Delegation from Ukraine & Moldova

From 29 September to 17 October 2025, Gisma University of Applied Sciences had the privilege of hosting a delegation of entrepreneurs and business leaders from Ukraine and Moldova. This visit was part of the Partnering in Business with Germany programme an initiative spearheaded by the German Federal Ministry for Economic Affairs and Climate Action (BMWK).
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Gisma University of Applied Sciences – The Only University in Germany with Both AMBA and BGA Accreditations

Gisma University of Applied Sciences is proud to announce the successful achievement of its AMBA re-accreditation and initial BGA accreditation, following approval by the International Accreditation Advisory Board (IAAB) of AMBA & BGA. This accomplishment marks an important milestone in Gisma’s continuous pursuit of excellence in business education and reaffirms its position as a globally
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Prof. Dr. Dr. Varun Gupta Recognised Among World’s Top 2% Scientists in 2025

Gisma University of Applied Sciences proudly celebrates the remarkable achievement of Prof. Dr. Dr. Varun Gupta, Professor of Digital Innovation and Director of the Multidisciplinary Research Centre for Innovations in SMEs (MrciS), who has been recognised among the world’s leading researchers in the Stanford/Elsevier Top 2% Scientists List 2025. The Stanford/Elsevier Top 2% Scientists List
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How Social Media Is Influencing Customer Behaviour

What is Social Media and Consumer Behaviour? Social media and consumer behaviour are where digital platforms meet human psychology and purchasing decisions. Consumer behaviour encompasses the processes of browsing, selecting, and making purchasing decisions influenced by social media content. When combined with social media’s persuasive influences, social media platforms are reshaping how customers evaluate, buy,
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What is Creative Entrepreneurship? A Beginner’s Guide to Turning Passion into Profit for Creative Entrepreneurs

What is a creative entrepreneur? Creative entrepreneurs are individuals who leverage creativity in entrepreneurship and their creative expertise to develop marketable products or services. Some examples of this include artists, designers, photographers, writers, musicians, podcasters, coaches, and teachers who build businesses centred on their unique ideas and talents. Entrepreneurs like these combine innovation with passion and business
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Germany’s universities compared: Where international students really study

For this analysis, data from 681 universities with a total of more than 2.8 million students were evaluated, ranging from public universities to private universities of applied sciences. The subject choices of international students stand out in particular: computer science is the most popular field of study, followed by business administration. At some institutions, international
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Germany’s Senior Mayors: Predominantly Male, CDU-Affiliated, and Earning a Minimum of €134,000

Potsdam, 15 September 2025 – With municipal elections in North Rhine-Westphalia scheduled for September, it is an opportune moment to take a closer look at the leadership of Germany’s larger municipalities. This study focuses specifically on Oberbürgermeister (senior mayors) around 350 across Germany’s major cities such as Berlin, Cologne, and Munich. Who holds office, which
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