INTERNATIONAL BUSINESS MANAGEMENT B.SC.

BSc International Business Management

With this global and career-oriented business degree you will have the opportunity to gain valuable experience in Germany and abroad to shape your future in international business management.

Shape Your Future in International Business Management

Where do you see yourself in 5 years’ time? Are you aiming for a specific career role, or do you simply know your strengths lie in international business and management? By studying international business management, you will enhance your problem-solving, critical thinking, and analytical skills. These skills are essential in all fields but are particularly valuable for those working in global business environments to understand market dynamics, identify opportunities, and create strategic solutions.

Our full-time Bachelor’s Degree programme in International Business Management will equip you with the knowledge to navigate and succeed in the global business landscape. The course content covers fundamental business concepts, international market analysis, strategic planning, financial management, and cross-cultural communication. The programme prepares students for a professional career in a wide variety of international business fields.

As a graduate of the BSc International Business Management programme, you will be in high demand by multinational corporations, international consultancy firms, and global financial institutions. Your expertise will be sought after in diverse sectors such as manufacturing, finance, consulting, public service, and the creative industries, where a deep understanding of international business practices is essential.

Key Skills Developed

Who Is The Programme For?

The programme is perfect for those who are interested in developing an international career in the business world. This degree is for those who want the tools for success in any international organisation, from small innovative start-ups to large well-established corporations.

How Will You Study?

Gisma University of Applied Sciences supports flexible and individual learning by applying a systematic hybrid learning scheme. You will spend part of your lectures in class at our Potsdam campus. These face-to-face phases are complemented by e-learning sessions. You will work on cases, reflect on readings, take part in online discussions, and participate in group exercises and projects. This variety of learning methods is part of our unique teaching strategy, which includes student-centred pedagogy, project-based learning, collaborative learning, and personalised coaching.

Accreditations

The degree programme has been awarded the quality seal of the Accreditation Council Foundation. The Accreditation Council Foundation is a joint institution of the federal states of Germany for quality assurance in study and teaching at German universities.

Gisma University of Applied Sciences is state recognised. It also benefits from AMBA accreditation, which was awarded for the Global MBA and is an honour shared by only 6 universities in Germany and 2% of all universities worldwide. The prestigious AMBA accreditation represents innovation and excellence in education.

Location:

Potsdam, near Berlin

Duration:

36 months

Intakes:

Jan, Apr, Jul, Oct 2024

Tuition Fee:

€ from 9,600 per year

€ 13,125 International students

From Foundations to Future: Your International Business Management Journey

The full-time bachelor’s degree programme comprises a standard period of study of six semesters. The curriculum includes a ’mobility window’ in the 5th semester: a semester reserved for you to study abroad, undertake further modules with an applied focus as part of career development or to do an internship.

For the bachelor’s programmes, the total student workload for the courses is 180 ECTS credits. 

From international business law to strategic management and intercultural communication, you’ll learn everything you need to build a successful business career. You’ll also have the opportunity to spend a semester abroad – choose from a selection of highly international cities such as London, Shanghai, and Singapore. You can combine this with an internship or business project with global companies such as Amazon or Alibaba so that you’ll be ready to kick-start your career as soon as you graduate.

Students starting online will have the option to complete the programme on-campus in Germany seamlessly.

Modules

International Business

  • Introduction to Globalisation
  • Comparative Country Studies and Political Risk Assessment
  • Project Management
  • International Business Law
  • Global Sourcing
  • International Marketing
  • Leadership in a Digitalised and Globalised World

General Business Competencies

  • Digital Marketing Methods
  • Financial and Cost Accounting
  • HR Management
  • Financial Reporting
  • Fundamentals of Strategic Management
  • Finance and Investment
  • Sustainability Management

Digital competencies

  • Digital Transformation and Cases
  • Economics and Digital Economics
  • Innovation Management in a Digital and Globalised World

Action and Intercultural Competencies

  • Foreign Language
  • Intercultural Skills and Ethics
  • Creative Problem Solving and Strategy Development
  • Internship

Study Abroad Option

Scientific and Methods Competencies

  • Mathematical Foundations
  • Statistics
  • Academic Writing and Research Methods
  • Bachelor Thesis

Your Future Career

In today’s interconnected world, international business acumen is essential for success across industries. As a graduate of the BSc International Business Management programme, you will be in high demand, equipped with the skills and knowledge to excel in various sectors, including multinational corporations, international consultancy firms, and global financial institutions.

Potential graduate opportunities: international business consultant, global marketing manager, financial analyst, business development manager, supply chain manager, trade compliance specialist, export manager, and international human resources manager.

As a student at Gisma, you will be supported by our Career Centre, who provide personalised career support and development.

more about our career centre

In today’s competitive job landscape, employers seek well-rounded graduates ready to hit the ground running. Gisma’s Double Degree programme equips you with the in-demand knowledge and versatile skillset to stand out from the crowd. Combine this Gisma specialised degree with a prestigious International Business Management degree from Kingston University London, creating the perfect launchpad for your dream career – all in a streamlined timeframe.

Double Your Impact With a Double Degree

Prof. Dr. Peter Konhäusner

Hear From One of Your Future Professors

Studying is a unique time in one’s life and I believe that it should be as diverse as possible. When teaching at Gisma I bring my personal experiences with me: Lectures are geared toward interactive content with a variety of activities and are always connected to practical examples and outcomes. My objective is that you can take something with you for your life and your career out of the modules. They should be sometimes challenging, yet fun, but always feel beneficial in multiple ways for you. And, on a side note: I really think that the direct contact of students with faculty and staff at Gisma is quite unique. Open and direct communication is key here!

Prof. Dr. Peter Konhäusner
Professor of Digital Entrepreneurship

Fees & Admissions

Entry Requirements

  • General university entrance qualification
  • English proficiency: B2 (IELTS 6.0 overall, no less than 5.5 in any component) or equivalent scores in TOEFL iBT, Pearson PTE or Duolingo. Gisma also offers an English test free of charge.
  • International students must conduct an entrance test.

If you need additional support to meet the entry requirements for one of Gisma’s bachelor’s degree programmes, the Gisma Foundation Programme is designed for you.

Tuition Fees

Germany/EU applicants: From € 9,600 per year

International applicants: From € 13,125 per year

We offer a range of savings and funding options. For a full breakdown of all our fees, visit our fees and funding page below.

How To Apply

Learn about the application process at Gisma University of Applied Sciences! We’ve streamlined the application steps to ensure a smooth journey into our diverse academic community. 

Visit our how to apply page below.

Learn From The Very Best in The Field

You can be confident that you will be learning from some of the most accomplished and industry-respected professionals. Our professors at Gisma University of Applied Sciences are experts in their respective fields, with a wealth of experience and knowledge. They have come from and worked with some of the world’s largest and most prestigious companies, including Amazon, United Nations, Harvard, 2020 Tokyo Olympic Games, KPMG, Boston Consulting Group, IBM, and Allianz.

Our Faculty's Industry Experience

sap university

Thrive in the Digital Age: Gisma Partners with SAP

Gisma is a proud member of the prestigious SAP University Alliances program, offering unparalleled opportunities for our students and staff. This exclusive partnership provides access to SAP’s academic materials, internships, and graduate programs. Our students benefit from open access to SAP training, certifications, and exciting workshops on cutting-edge topics. With the support of SAP experts, we equip our students for success in the digital economy. Join us to thrive in the world of endless possibilities.

Gisma Alumni Survey

At Gisma University of Applied Sciences, we empower our students to launch successful careers. We go beyond education, providing the skills and experience they need to thrive in the professional world. Our graduates are job-ready and make a lasting impact, with many landing positions at top companies.

Alumni Survey (2022)

93%

of our students found employment six months after graduation

88%

of our Gisma students secure a job before graduation

66%

of graduates hold managerial positions in leading organisations

77%

of our graduates enjoy a salary ranging from €55k to €60k

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