Blog and News

Blog and News

Keep up to date with the latest news and blogs from Gisma.

Latest Blogs

Empowering Global Innovation: Gisma and University of Bath Collaborate on International Start-Up Workshop 

Gisma University of Applied Sciences recently hosted a high-impact international start-up workshop in collaboration with the University of Bath, bringing together students from both institutions for a full day of entrepreneurial learning, creative exchange, and cross-cultural collaboration. Held at Gisma’s Berlin campus, the workshop was part of the university’s AMBA-accredited Global MBA programme.  The workshop
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Building Bridges: South African SME Leaders Explored Business Partnerships in Germany with Gisma

As part of the Federal Ministry for Economy and Energy (BMWE) “Partnering in Business with Germany” programme, Gisma University of Applied Sciences recently hosted a delegation of 19 South African SME managers. Representing dynamic sectors including agriculture, manufacturing, energy, digital economy, and robotics, these business leaders explored Germany’s vibrant industry landscape through visits to companies
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Feeling Overwhelmed About Studying in Germany? Here’s Who You Should Talk To 

Common Challenges International Students Face  Germany has a lot going for it. High academic standards. Strong industry links. Post-study work opportunities. Affordable living, especially compared to other major study destinations.  But for international students, figuring out how to get started can feel like piecing together a puzzle. You might be wondering:  You’re not alone in
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What Is Cyber Forensics? A Beginner’s Guide for Cybersecurity Students: Skills, Tools and Career Paths 

What Is Cyber Forensics – and How Does It Relate to Cyber Security?  Cyber forensics (also known as computer forensics or digital forensics) is the practice of uncovering and analysing digital evidence following a cyber incident. Think of it as the investigative arm of cybersecurity – coming in after an attack, piecing together what happened
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What is International Marketing and Why is it Important for Global Business Success?

What is International Marketing? International marketing is the process of planning, pricing, promoting, advertising and distributing goods and services in more than one country. Organisations must develop marketing strategies that adapt to different legal, cultural, economic and political environments. This may involve translating core messaging, adjusting product features or creating region-specific advertising campaigns. Implementing international
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Gisma Hosts 23rd Annual BMDA Conference at Berlin Campus: A Global Dialogue on Conscious Capitalism

Gisma University of Applied Sciences proudly hosted the 23rd Annual Conference of the Baltic Management Development Association (BMDA) from 21–23 May 2025 at its Berlin campus, welcoming prominent academic leaders, policy influencers, and business professionals from across the globe. With the central theme “Redefining Business and Management in a Changing World. Conscious Capitalism,” the event
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From $400 to a Thriving Brand: How Gisma Student Linna Is Turning Business Theory Into Real-World Success

Today, Linna is studying for a Master’s in Business Management with a specialisation in Marketing at Gisma University of Applied Sciences in Germany. Her programme is CIM-accredited, meaning it’s recognised by the Chartered Institute of Marketing — a benchmark of global marketing excellence. And for Linna, it’s not just theory. She’s applying everything she learns
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