MSc International Marketing

Become an asset in marketing

This programme is no longer delivered by GISMA Business School. Please visit the MSc Marketing programme page to know more about our latest offering.

In today’s competitive marketplace, companies are constantly seeking creative professionals who can market products to global audiences. Awarded by The University of Law, this course will provide you with these skills and more, making you a sought-after asset by employers around the world.

Once described as “poor but sexy” by its own mayor, Germany’s capital of Berlin has seen a huge resurgence in popularity over the last 30 years, whilst maintaining its cool-status and affordable price tag. The largest city in the EU is now considered the start-up capital of Europe, but is also home to some of the largest national and international companies in Germany, making Berlin a popular destination for students looking to live and work in Germany after their studies. However, Berlin is also famous for its freizeit (free-time) options – whether it is an all-night party at a club, exploring historical sights, or relaxing at one of the city’s 43 lakes or 2,500 public parks; Berlin residents have the best options for work and play.

This programme will have the option to start online for the next intake. Students will learn in a hybrid format, which is a live learning experience and allows for interaction with the tutor, as well as the ability to work in student groups. Students will then have the option to complete the programme in Germany once they are able to travel.

Our study guarantee: start your studies online or on campus

As an educational institution, we want to ensure that our students can start studying with us no matter the circumstance and we want to give you every chance to progress with your education and build a successful career. At GISMA we want to assure you that there will be an option for you to study and start your programme on time regardless of whether the campus is open or closed. We also want to assure you that you will still be able to study in the case where the campus is open but, due to health concerns or travel restrictions, you are unable to attend the classes in person on time.

With this in mind, all of our students will have the option to start their studies online. Students will learn in a hybrid format, which is a live learning experience and allows for interaction with the tutor, as well as the ability to work in student groups. Students will then have the option to complete the programme on-campus in Germany as soon as possible.

Accreditations, rankings & important information

The University of Law is the UK's longest-established specialist provider of legal education with an employability rate of 97%*.

In addition, the MSc International Marketing is aligned with the professional standards of the Chartered Institute of Marketing (CIM).

*97% of full-time LPC students that graduated in summer 2014 and 2015 were in employment within nine months.

Who is the MSc International Marketing suitable for?

This programme is aimed for individuals interested in a career as marketing, branding or business management professionals on a global scale.

How will you learn?

You will learn in an interactive way with a real-world focus. In addition to regular lectures and workshops, you will have access to The University of Law’s wealth of online resources including The Financial Times, case studies, video content, online testing and feedback. Also, you will get all core textbooks free of charge and access to University of Law’s Virtual Learning Environment, Elite.

About GISMA Berlin

GISMA Business School offers students a unique opportunity in Berlin. Perfectly positioned as the link between education and industry, GISMA has a huge number of services to ensure settling in Germany is achievable for any student. Before you arrive in Berlin and throughout your study period, you will have access to an accommodation support team and visa specialists, taking away a lot of the concerns students have when arriving in a new city. As a student at GISMA Berlin you will have access to free beginner German lessons and the dedicated Career Centre, meaning you’ll find it easy to connect with locals and prepare for your future.

Study in Germany

With a thriving economy, and exceptionally high quality of life score, Germany remains the number 1 choice for International Students in Europe. As a country built on manufacturing, Germany is now expanding its horizons and becoming just as well knows for finance, tech, and innovation – bringing with it a talent pool and exceptional employers. A world-leading healthcare system and strong commitment from German residents are part of the many reasons why Germany was affected by and has recovered from the coronavirus pandemic quicker than many other countries. Borders are now starting to reopen, and life is returning to normal in Germany. International students are warmly welcomed in Germany, not only due to English being a widely spoken language and diverse population, but because of the popular 18-month post study visa available for non-EU students.

The MSc International Marketing programme is completed in one year (divided into two semesters), with the summer period used to complete the dissertation.

The programme contains the following modules:

• International Marketing Leadership (30)
• Managing Organisational Reputation (30)
• Business Analysis and Decision Making (30)
• International Emerging Themes (30)
• Professional Development (Non-Credit Bearing)
• Business Project (60)

Students who graduate from this degree often consider the following options to continue their studies:

PhD
Master of Business Administration (MBA)
Chartered Institute of Marketing’s (CIM) postgraduate qualifications

The MSc International Marketing will boost your career in several areas, including business, brand management, and leadership.

Employability

The University of Law is a prestigious university in the UK with an employability rate of 97%*.

Germany has the 4th best graduate starting salary at £40,650** in Europe, with a growing economy
Germany has the 2nd best unemployment rate in the EU, at 3.4%***

*97% of full-time LPC students that graduated in summer 2014 and 2015 were in employment within nine months.

**Business Insider

***Statista

Fees and funding

Please contact a programme consultant for more details on how to apply.

Tuition fee - €15,000

Early bird discount of up to 20%*

*20% early bird offer for applications submitted at least 8 weeks before orientation date.

Flexible payment plan

GISMA offers flexible payment plans that allow you to spread the costs of your programme fees in up to six instalments. A refundable* deposit of €2,000 is required to secure your place, and the remainder of the tuition fee is to be paid after the start of programme in accordance with your payment schedule.

You will be eligible for a discount of 5% off the total fee if the payment of the entire tuition fee is completed before the first instalment due date.

Payments are accepted by bank transfer, or via one of our payment partners – Transfermate and Stripe. If you have any queries regarding payment options, please speak to a programme consultant.

*Terms and conditions apply.

Entry requirements

Qualifications: 2:2 or above from a UK Bachelor’s degree, or equivalent qualifications.
English proficiency: An English language level equivalent to IELTS 6.5 or above with a minimum of 5.5 in each component.
Non-standard entry: non-standard applicants are welcome to apply at GISMA. Applicants without a bachelor's degree may apply if they possess at least 5 years' managerial experience. For more information and details on the non-standard application process please contact an advisor today for more information.
ECTS: 90

Please contact us for more information.