The MSc Digital Sales and Management course has been designed to provide students with the strategic skills needed to analyse the ever-expanding digital world.
You will gain a fundamental understanding of this field by analysing the role of digital business models in disruptive technologies, digital and social media marketing, digital governance and information systems. Other crucial topics that will be covered include digital customer relationship management, data-driven decision making and digital sales leadership.
Salesforce Trailhead, Alibaba and Amazon Web Services (AWS) Educate content is integrated throughout this programme, giving students the access to the best tools and resources they can use throughout their studies and in their future careers.
With a core focus on employability, this course will ensure students are up-to-date with all the latest developments in this constantly shifting field.
Based at GISMA's central campus in Berlin, students have the opportunity to expand their network and immerse themselves in the diverse, forward-thinking environment. Germany is the most popular option for international students looking to study in Europe^, recognised for its high-quality education of which you can experience at GISMA.
^According to statistics and data from ICEF monitor.
*Available for 2020 intakes only, terms and conditions apply.
The University of Law is the UK's longest-established specialist provider of legal education, with over 100 years of experience supporting students to build successful careers. This institution is a world leader in legal and business education, with a reputation for innovation and excellence in learning.
Who is the programme for?
The course has a strong focus on employability and is ideal for anyone looking to pursue, advance or switch to a career in data management and sales.
How will you learn?
This course is delivered in an interactive way with a real-world focus. Learning will take place both in and outside the classroom environment. Face-to-face learning will be supported by a wealth of online resources, including case studies, simulations, learning videos, reading materials and online testing and feedback.
The programme consists of three workshop contact hours each week per 30 credit module in order to promote group interaction, as well as personal support to individuals.
By the end of the course, students have acquired the necessary skills to manage digital sales teams and oversee the sales process. They will also become fully confident in utilising CRM software in order to design and manage a customer-focused business.
This year will consist of the following core modules:
One elective module from the list below:
Students will be assessed in a range of different methods. Formative assessment will include preparation and feedback from seminars, workshops, tests and preparations. Summative assessment, which also contributes to the grade, includes individual and group assignments, projects and exams.
Salesforce Trailhead course content is integrated throughout this master's programme. Benefits include:
Alibaba Cloud content is used in this programme giving students access to content and resources to use throughout their studies and in their future careers.
Amazon Web Services (AWS) Educate
This provides tutors and students with access to the best collaboration tools, content training and AWS technology for cloud related learning. Upon graduation, students are fully equipped with the practical skills needed for a technology career. Students also have access to the AWS Educate Job Board for seeking technology jobs and internships.
Upon completion of this course, students will have the ability to respond to technological advancements and digitisation within management roles across a broad range of industries.
Additionally, students who graduate from this degree may consider continuing their studies with professional qualifications or a PhD.
Career development centre
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Fees and funding
Tuition fee - €16,000 / Year
Information on scholarships, VISA's and accommodation can be found here.
Please contact a programme advisor for more details on how to apply.
Flexible payment plan
GISMA offers flexible payment plans that allow you to spread the costs of your programme fees across three instalments. For example:
Students will be eligible for a discount of 0.5% off the total fee if the payment of the entire tuition fee is completed before the first instalment due date.
Please note that all payment plans are suggested only. A specific payment plan for you can be agreed with GISMA and only the deposit is the fixed amount that is required. Students can spread out the payments as they like, as long as this is in line with the payment date deadlines.
If you have previously studied a qualification or a module(s) within a qualification which you believe may be considered for an exemption, a non-standard application route is also available. For more information and details on the non-standard application process, please contact an advisor today.
Career statistics you need to know
The University of Law is a prestigious university in the UK with over 100 years supporting students
Connect with 64,000 professionals working across business and legal sectors
4th Best Graduate starting salary at £40,650*
in Europe, with a growing economy
Connect with 64,000 professionals working across legal and business sector
Study with an international student cohort with over 40 nationalities
Earn up to €40,000**, the average graduate salary in Germany
After successfully graduating, you will be entitled to apply for an 18 month post-study residence permit