Marketing in the Education Industry

Due to the highly competitive market of the further education sector, and in order to influence students’ decisions on which institution to attend, marketing plays a vital role in attracting learners - which means institutions must improve and utilise promotional techniques.

Attend our Marketing in the Education Industry short course to enhance your strategies, maximise your understanding of data analytics and familiarise yourself with budgeting to give your institution a competitive edge.

Who is the programme for?

This course is ideal for marketing managers, heads of marketing and student recruitment managers within the academic sector.

What will you learn?

GISMA’s one-day workshop will help you understand how to boost marketing performance and how to differentiate your campaign from others, all while remaining cost-effective.