MSc International Marketing
The MSc International Marketing is designed and awarded by The University of Law and delivered at GISMA in its Berlin campus.
NEXT INTAKE: September 2017 CAMPUS: Berlin, Germany
With the MSc International Marketing, you will discover specialist concepts relevant to marketing management, as well as learning how to create strategic marketing plans and communications which can support an internationally successful organisation.
The MSc International Marketing covers key aspects of marketing management including strategic marketing planning and communications on a global scale. During the course you will gain a valuable insight into the marketing industry and develop skills required to enhance your career within a highly competitive job market.
The University of Law is the UK's longest-established specialist provider of legal education with an employability rate of 97%*. In 2016, ULaw was ranked highly across a number of categories in the UK's National Student Survey. This includes ranking first among private and public universities in the United Kingdom for overall student satisfaction. In addition, the MSc International Marketing is aligned with the professional standards of the Chartered Institute of Marketing (CIM). In 2017, The University of Law was awarded a Gold ranking in the government-led Teaching Excellence Framework (TEF).
*97% of full-time LPC students that graduated in summer 2014 and 2015 were in employment within nine months.
This programme is aimed for individuals interested in a career as marketing, branding or business management professionals on a global scale.
You will learn in an interactive way with a real-world focus. In addition to regular lectures and workshops, you will have access to The University of Law’s wealth of online resources including the Financial Times, case studies, video content, online testing and feedback. Also, you will get all core textbooks free of charge and access to University of Law’s Virtual Learning Environment, Elite.
The MSc International Marketing programme is completed in one year (divided into two semesters), with the summer period used to complete the dissertation.
The programme contains the following modules:
- International Marketing Leadership
- Managing Organisational Reputation
- Business Analysis and Decision Making
- International Emerging Themes
- Research Methods, Professional Development and Dissertation/Project
Students who graduate from this degree often consider the following options to continue their studies:
- Master of Business Administration (MBA)
- Chartered Institute of Marketing’s (CIM) postgraduate qualifications
The MSc International Marketing will boost your career in a number of areas, including business, brand management and leadership.
- Key Facts
- Fees & Funding
- Entry Requirements
Location: Berlin, Germany
Next intake: September 2017
Duration: One academic year